Lars Sorenson is a college student who needs to purchase a suit for job interviews. In the past his father has helped him buy suits. This time, he is the sole decision maker and is paying for the $450 suit with money he earned at his part-time job. Lars is concerned about good fit and good value, so he visits several stores before making his purchase. For Lars, this situation seems to be one of

A. routinized response behavior.
B. adoption purchasing.
C. limited problem solving.
D. extensive problem solving.
E. low-involvement purchasing.


Answer: D

Business

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