What happens when the news media treat politics like a horse race?

A) People place bets on the outcome.
B) Substantive issues are underplayed.
C) It becomes easier to track lesser-known candidates.
D) Reporters use racing and equine metaphors and slang.


Answer: B

Communication & Mass Media

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A. grave dressing B. exploratory affective exchange C. affective exchange D. stable exchange

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Which of the following statements concerning sex and the study of math is/are true? a. All of these are true

b. Females in math and science often encounter faculty who assume they are less capable than men. c. Cultural stereotypes of femininity affect women's self-confidence, resulting in lower performance on math and science tasks. d. Long standing cultural beliefs that women have less aptitude in math. e. With equal training the sexes do equally well on math tests.

Communication & Mass Media

The general demographic characteristics of an audience include

race, gender, hobbies, career goals, and marital status. Indicate whether the statement is true or false

Communication & Mass Media

Even though Connor felt strongly about his position on the matter, he included all opposing views in his presentation because he knew his audience consisted of people who felt differently than he did. Connor is demonstrating the idea of being _____.

A. other-oriented B. self-oriented C. unintentional D. intentional

Communication & Mass Media