Direct suggestion is most likely popular among professional salespeople because the method:

A. relies on inoffensive buying suggestions and recommendations.
B. relates competing products to negative information and quality concerns.
C. requires buyers to imagine using a product.
D. encourages immediate purchases.
E. links products to famous people and firms.


Answer: A

Business

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Answer the following statement true (T) or false (F)

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An example of a committed fixed cost would be:

A. advertising programs. B. public relations costs. C. management development programs. D. taxes on real estate.

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Indicate whether the statement is true or false

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