Advertising done for the purpose of building store traffic and encouraging consumers to make a purchase takes the form of ________ advertising.

A. direct-action
B. B2B
C. trade
D. facultative
E. professional


Answer: A

Business

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The source for crowdsourcing is most often

A. executive advisory councils. B. professional associations. C. boards of directors. D. the online community. E. competitors.

Business

The more individuals that need to exchange encrypted data, the greater the chance that the key will become known to an intruder. To overcome this problem, private key encryption was devised

Indicate whether the statement is true or false

Business

The use of media may require international adaptation because media availability varies from country to country

Indicate whether the statement is true or false

Business

A restraint involving collaboration among competitors at the same level in the chain of distribution is:

a. a vertical restraint. b. a horizontal restraint. c. price fixing. d. a trust.

Business