Which of the following features of e-commerce technology has reduced the cost of delivering marketing messages and receiving feedback from users?
A. ubiquity
B. richness
C. information density
D. universal standards
Answer: D
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Interactive marketing emphasizes the targeting of individuals with personalized information, and it also engages the customer with the product and company in some way
Indicate whether the statement is true or false
If a person has been discriminated by the government on the basis of the fact that he or she is an illegitimate child, the regulation will be evaluated under ________.
A. rational basis analysis B. strict scrutiny analysis C. intermediate scrutiny analysis D. the Takings Clause
The most commonly used form of presentational aid is ______.
a. text b. graphs c. models d. photographs
Knowledge that an individual has that is easy to express clearly in words, pictures, or formulas is known as
A. intangible. B. valuable. C. implicit. D. explicit. E. tacit.