Steaks n' Fries Restaurant Company's decision makers view a particular risk in the consumption of Steaks n' Fries'products as open and obvious. Continuing to market the products without explicitly telling consumers of the risk could be justified from a perspective of
a. duty-based ethics.
b. corporate social responsibility.
c. religious ethical principles.
d. outcome-based ethics.
D
You might also like to view...
One of the symptoms of groupthink is closed-mindedness. Explain this symptom and provide an example of closed-mindedness.
What will be an ideal response?
There are two named worksheets in an XL Data Analyst that are critical: the Data worksheet and the Define Variables worksheet
Indicate whether the statement is true or false
Which element of the marketing mix is most relevant to the activity "delivering value"?
A. purchasing B. product C. place D. price E. promotion
Alice Faulkner is a professional salesperson. She earns her living by selling advertising for The New York Times newspaper. In addition to selling advertising to her regular accounts, Alice is responsible for generating new advertising accounts for the newspaper. In order to fulfill her responsibilities, Faulkner works hard to make sure the potential customers she sells to are qualified prospects. To do that, she should ensure that they
A. have the authority to make the decision to buy the advertising. B. have a need for the advertising, can afford to buy it, and have the authority to make the purchase decision. C. only have an interest in buying newspaper advertising and are not considering other media. D. only have the money to buy advertising in the newspaper rather than other forms of media. E. read the newspaper daily and recognize that it is a good advertising medium.