How should the worldwide accessibility of Web sites affect your choice of a do-main name?
(a) You should reserve domain names according to different pronunciations of your domain name in different languages.
(b) You should reserve your domain name with every possible country extension (e.g.,.uk, .nl, .il, etc.).
(c) When choosing your domain name, you should consider how different groups of people from different countries and cultures
will interpret your domain name.
(d) You should choose a domain name that is available under all possible dot-com extensions.
Ans: (c)
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Overt names:
A) reveal what the company does B) capture the essence of the idea behind the brand C) contain recognizable words or word parts that imply what the company is about D) do not reflect the company's goods or services, but instead something that is unique, different, and memorable
Describe what project governance means to project management. Why is it important to organizational strategy?
Fill in the blank(s) with the appropriate word(s).
Which of the following types of costs is an allocated cost based on the use of the plant, equipment, and other fixed expenses needed to run the production operation?
A) variable costs B) manufacturing overhead costs C) corporate overhead costs D) research and development expenses E) marketing sales and expenses
Adapting and conducting business practices that protect the environment and human and animal rights is specifically a part of corporate social marketing
Indicate whether the statement is true or false