Which of the following direct marketing methods has the highest response rate?
A) direct mail
B) telemarketing
C) catalogue marketing
D) direct e-mail
B
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Identify a guideline that helps increase the readability of training materials.
A. combine two or more sentences into one long sentence B. substitute written material for video, hands-on learning, or other nonwritten methods C. combine two or more paragraphs into one long paragraph D. replace concrete words with abstract words E. add checklists and illustrations to clarify the text
What is the primary purpose of explanations and justifications a negotiator may use for using an ethically ambiguous negotiating tactic?
What will be an ideal response?
Total quality management has many of the same characteristics as the JIT philosophy
Indicate whether the statement is true or false
When comparing the direct write-off method and the allowance method of accounting for uncollectible accounts, the entry to reinstate a previously written off accounts under the allowance method would include:
A) A credit to Bad Debt Expense B) A debit to Bad Debt Expense C) A debit to Allowance for Doubtful Accounts D) A credit to Allowance for Doubtful Accounts