Establishing a hierarchy to let all management and employees know what is going on in a company would be an example of what element of internal control?
A) Risk assessment
B) Monitoring
C) Information and communication
D) Control environment
C) Information and communication
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Tangibility of services can be increased by using sampling or other promotions
Indicate whether the statement is true or false
The value of something we give up in order to obtain something else is referred to as a(n) ________
A) transformation cost B) opportunity cost C) exchange D) variable cost E) marginal cost
Developing a new product to meet the minimum qualifications of an unmet need is integral to the ________ approach to marketing
A) social B) pure selling C) product fulfillment D) market fulfillment E) product improvement
A satellite is a space station that orbits the sun, receiving and transmitting signals from Mars-based stations over a wide area.
Answer the following statement true (T) or false (F)