The DSS approach emphasizes that people, not machines, make decisions.
Answer the following statement true (T) or false (F)
True
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Formation of a cartel like OPEC, consisting of oil-producing companies, would most likely be illegal in the United States
Indicate whether the statement is true or false
When refusing an applicant's direct request for a recommendation, which of the following is the best format?
A) The message should be detailed and indirect. B) The message should imply the refusal, suggest an alternative and use a polite close. C) The message should directly state the refusal, suggest an alternative and use a close that encourages questions if necessary. D) The message should be brief and direct. E) The message should be brief and indirectly imply the refusal.
When DataBytes, a producer of software, delayed the introduction of its new spreadsheet app to modify the package, its scheduled TV advertisements announcing the new product needed to be revised. In this case, a change in the ____ variable caused changes in the ____ variable of the marketing mix.
A. distribution; promotion B. distribution; product C. product; price D. product; promotion E. promotion; price
CASE 21.3 In re Lehman Bros. Mortgage-Backed Securities Litigation (2011) involved a question of whether rating agencies that helped select a pool of mortgages for a mortgage-backed security were "underwriters" under the 1933 Act or "controlling persons" under section 15 of the 1933 Act. How did the court rule?
a. The court ruled that the proof established that the rating agencies were both underwriters and controlling persons under the 1933 Act. b. The court ruled that the proof failed to establish that the rating agencies were either underwriters or controlling persons under the 1933 Act. c. The court ruled that the proof established that the rating agencies were underwriters under the 1933 Act but that the proof failed to establish that the rating agencies were controlling persons under the 1933 Act. d. The court ruled that the proof established that the rating agencies were controlling persons under the 1933 Act but that the proof failed to establish that the rating agencies were underwriters under the 1933 Act.