General words are often abstract words, which refer to ideas or qualities

Indicate whether the statement is true or false


True

Communication & Mass Media

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Shape, weight, size, and color are four categories of analysis

Indicate whether the statement is true or false

Communication & Mass Media

Illustrate the concept of impersonal communication

What will be an ideal response

Communication & Mass Media

The three general purposes for speaking in public are: to inform, to persuade, and to entertain.

a. true b. false

Communication & Mass Media

Alicia plans to give a scripted speech at a conference. In order to avoid reader's voice, she should  

A. avoid practicing so that she does not sound overly polished. B. practice enough that she sounds overprepared. C. make sure that all of her sentences sound the same. D. vary her tone, volume, and speaking rate.

Communication & Mass Media