The organizational activity that links the consumer, customer, and public to the marketer through information is known as

A. the scientific method.
B. marketing research.
C. integrative marketing.
D. marketing evaluation.
E. market analysis.


Answer: B

Business

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A) send an anonymous letter to your boss explaining your position. B) use carefully worded, inoffensive statements. C) express the disagreement during a staff meeting. D) joke about your boss's limited understanding of the problem.

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________ is a capacity option that works especially well in the service sector where labor needs are relatively unskilled

Fill in the blanks with correct word

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A) employees are empowered to observe, check, adjust, clean, and notify. B) a remote computer system signals the need for breakdown maintenance. C) a remote computer system signals the need for preventative maintenance. D) employees perform their own breakdown maintenance. E) none of the above

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