Why are advertisers failing to tap into the wealth and spending power of older Americans?
a. Older Americans are not social media-savvy
b. Advertisers are obsessed with youth
c. Baby boomers have well-established purchasing patterns
d. A failure to understand what motivates "The Greatest Generation"
b
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An interpersonal relationship differs from an impersonal one because
a. we share our thoughts and feelings with each other. b. the other person’s life affects ours. c. we are sad when the relationship changes or ends. d. we find the time spent in the relationship rewarding. e. all of the above.
Which attention factor is also important to retention?
A) intensity B) relevance C) novelty D) contrast
Because a word may have a number of legitimate meanings, you need to be careful not to commit errors of ambiguity or equivocation
Indicate whether the statement is true or false.
When Julian calls his neighbor a “communist” in front of his children, he is using a(n) _____ term that may mislead his children in their perceptions of their neighbor
Fill in the blank(s) with correct word.