Dr. Thomas, a doctor and local news medical correspondent, has frequently appeared in "Ask the Doctor" segment on local news Radio. Dr. Thomas is highly esteemed in his field and provides up-to-date medical information for viewers and provides answers to callers' questions. Sometimes he recommends specific remedies and products, and Valerie, a regular listener of the segment, trusts what he says or recommends because he doesn't seem to have an apparent motive to mislead listeners. Which characteristic does Dr. Thomas possess?

A. source credibility
B. source derogation
C. source experience
D. source likeability
E. source attractiveness


A. source credibility
Source credibility consists of trustworthiness and expertise.

Business

You might also like to view...

Which of the following defines a remainder as a form of future interest?

A) It is a right of possession that returns to the grantor after the expiration of a limited or contingent estate. B) It is a right of possession that returns to a third party upon the expiration of a limited or contingent estate. C) It is a form of concurrent possession of a multiple-dwelling building in which a corporation owns the building and the residents own shares in the corporation. D) It is a form of concurrent possession that includes the right of survivorship.

Business

Most defensive mergers occur as a result of managers' actions to maximize shareholders' wealth.

Answer the following statement true (T) or false (F)

Business

Itex Corporation, a marketer of Photostat products used in the graphic arts field, buys photo sensitized paper from Eastman Kodak Company, packages it with the Photostat brand name, and sells it directly to amateur photographers. In this context, Itex Corporation is most likely classified as a

A. government agency. B. manufacturer. C. service provider. D. reseller. E. industrial firm.

Business

Which of the following statements is true?

A. Mechanistic organizations are typified by a structure that relies on low levels of work formalization. B. Organic organizations are typified by a structure that relies on high degrees of work specialization. C. Wide spans of control tend to be associated with centralized decision making. D. A high level of work specialization tends to bring about a high level of work formalization. E. Narrow spans of control tend to be associated with decentralized decision making.

Business