When Apple marketed its iPod to teens, it used a personality segmentation variable.
Answer the following statement true (T) or false (F)
False
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Most buying center members are able to avoid personality factors from affecting decisions by using decision rules called heuristics
Indicate whether the statement is true or false
Wiley Hill opened Hill's Repairs on March 1 of the current year. During March, the following transactions occurred:1. Wiley invested $25,000 cash in the business in exchange for common stock. 2. Wiley contributed $100,000 of equipment to the business in exchange for common stock. 3. The company paid $2,000 cash to rent office space for the month of March. 4. The company received $16,000 cash for repair services provided during March. 5. The company paid $6,200 for salaries for the month of March. 6. The company provided $3,000 of services to customers on account. 7. The company paid cash of $500 for utilities for the month of March. 8. The company received $3,100 cash in advance from a customer for repair services to be provided in April. 9. The company paid $5,000 in cash
dividends. Based on this information, the total amount of stockholders' equity reported on the balance sheet at the end of March would be: A. $8,400. B. $13,500. C. $133,400. D. $130,300. E. $125,300.
Given that z is a standard normal random variable, what is the probability that -2.51 
z
-1.53?
A. 0.4950 B. 0.4370 C. 0.0570 D. 0.9310
Which retail theory predicts that innovators will start with a low-cost structure and low profit margin requirements?
a. scrambled merchandising b. retail life cycle c. wheel of retailing d. rationalized retailing