In persuasion or social influence, the "principal of reciprocity" is useful. Which of the following best explains this principal?

A. Do something good for others, and they are more likely to do something good for you.
B. Stick to your position without compromise for the best result.
C. If you don't make the rules, then you will be the one obeying them.
D. Let your opponent know from the beginning that you plan to stand firm on the issue.


Answer: A

Communication & Mass Media

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