Effective figurative comparisons must contain an element of surprise
Indicate whether the statement is true or false
True
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The Pew Research Center studies
A) television and radio audiences. B) attitudes toward politics and public policy issues. C) print-media audiences. D) local television audiences.
The Coca-Cola Company has a presence in 200 countries worldwide. In order to thrive in business, Coca-Cola must focus more on marketing to their international clientele than to their domestic ones
Indicate whether the statement is true or false.
A major characteristic of Talk radio stations is
a. long program lifespan. b. fickle audiences. c. short time-spent-listening. d. especially loyal listenership.
When you face a "communication dilemma" you:
A. Recognize that you need to communicate but there is a risk in doing so B. Can't decide whether it's more important to talk to a friend or do your homework C. Must choose whether to use the telephone or write a letter D. All of the above E. None of the above