Which of the following statements is true of perception of reality?
A. It is limited by previous experiences.
B. It is unaffected by our attitudes toward the sender of a message.
C. It is similar among individuals with similar backgrounds.
D. It is independent of our viewpoints.
Answer: A
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The proactive method of fraud detection is a six-step process. Which of the following is the correct process sequence?
a. Identify possible frauds that could exist; catalog possible fraud symptoms; understand the business; use technology to gather data about symptoms; automotive detection procedures; analyze results; and investigate symptoms b. Catalog possible fraud symptoms; understand the business; identify possible frauds that could exist; analyze results; use technology to gather data about symptoms; and investigate symptoms c. Understand the business; identify possible frauds that could exist; catalog possible fraud symptoms; investigate symptoms; use technology to gather data about symptoms; and analyze results d. Understand the business; identify possible frauds that could exist; catalog possible fraud symptoms; use technology to gather data about symptoms; analyze results; and investigate symptoms
Which of the following demonstrates the real value of a company's marketing research and information system?
A) the amount of data it generates B) the variety of contact methods it uses C) the tools it uses to gather information D) the quality of customer insights it provides E) the type of sampling plan it follows
________ refers to monetary damages that are awarded to punish a defendant who either intentionally or recklessly injured the plaintiff
A) Reliance damages B) Consequential damages C) Punitive damages D) Nominal damages
A law that prohibits or inhibits only some persons from exercising a fundamental right will be subject to "strict scrutiny" under the equal protection clause
Indicate whether the statement is true or false