Which of the following usually describes a company's major business thrusts, customer orientation, or business philosophy, in general terms?

A) value proposition
B) marketing mix
C) mission statement
D) product positioning


C

Business

You might also like to view...

Packet switching

a. combines the messages of multiple users into one packet for transmission. At the receiving end, the packet is disassembled into the individual messages and distributed to the intended users. b. is a method for partitioning a database into packets for easy access where no identifiable primary user exists in the organization. c. is used to establish temporary connections between network devices for the duration of a communication session. d. is a denial of service technique that disassembles various incoming messages to targeted users into small packages and then reassembles them in random order to create a useless garbled message.

Business

Which task role is associated with challenging group members’ ideas in a constructive manner?

a. recorder b. information-giver c. initiator–contributor d. orienter

Business

In acceptance sampling, the ________ is the proportion defective that the buyer will allow in an incoming shipment

Fill in the blanks with correct word

Business

A trust is an estate planning tool allowing the trustor to distribute property for the benefit of the trustor's heirs

Indicate whether the statement is true or false.

Business