Which of the following is most likely to appear on the responsibility report for a manufacturing production supervisor?
A) direct labor costs
B) factory rent
C) advertising costs
D) depreciation
A) direct labor costs
Explanation: The focus of a responsibility report is only on what the manager has control over.
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Unistar Inc, is an FMCG company that produces a wide range of offerings such as grocery items and personal care products
If Unistar wants to estimate the demand for its new line of body moisturizers, which are all priced at $18, it should opt for ________ research. A) descriptive B) exploratory C) prescriptive D) causal E) qualitative
Why might the demand for business products be inelastic, while the demand facing individual sellers of those products is extremely elastic?
A. because total demand for business products often exceeds supply B. because the industry demand is rising C. because the demand for business products is derived, and some industries have many sellers of essentially homogeneous products D. because most business producers use haggling in their buying E. None of these answers is correct.
Which of the following is NOT an example of a specialized task that is typically performed to create an advertising campaign?
A) creative services B) account management C) new product development D) research and marketing services E) media planning
Possible strategic applications of excess capacity include all of the following EXCEPT ____________
a. reducing variation in current capacity b. free trials for prospective customers c. free trials for intermediaries who sell to end customers d. employee rewards e. bartering with the firm's own suppliers