A primary key is:
A) required to be unique.
B) used to represent rows in relationships.
C) a candidate key.
D) used to identify unique rows.
E) All of the above
E
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Coke and Sony are well-known, heavily supported, and distributed by global companies. They are examples of:
A) national brands. B) value brands. C) private labels. D) generic brands.
The purpose of the invoice is to bill the customer
Indicate whether the statement is true or false
Which of the following is an example of a fixed asset for a music store?
A. Sheet music that is played in the store B. A selection of jazz CDs owned by the store employees C. An assortment of music displayed in the store D. A wide range of classical and electric guitars E. A computer that is used to manage the store's inventory
An apparel marketer with a strong brand in the women's casual wear market is planning to launch that existing brand name into the new product category of women's accessories. Which brand development strategy is being implemented?
A) line extension B) brand extension C) multibranding D) new brands E) co-branding