________ segmentation is often the most difficult to use because it is not only expensive but also time-consuming.
Fill in the blank(s) with the appropriate word(s).
Behavioral
Behavioral segmentation is often the most difficult of the four bases to use. The marketing research required to track and understand how consumers behave with a certain product is very expensive and time-consuming.
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An individual's character alone is adequate to generate trust.
Answer the following statement true (T) or false (F)
Management should strive to reduce or eliminate non-value added activities from a production process
Indicate whether the statement is true or false
Which of the following would be likely to result in liability to a director of a textile company?
a. The director sells stock in the textile company before a merger is announced. b. The director uses the corporation's offices to buy and sell his own investment securities. c. The director owns stock in an automobile company. d. The director agrees to hire as president a man he has not personally investigated. e. Both the director sells stock in the textile company before a merger is announced and the director uses the corporation's offices to buy and sell his own investment securities.
Benchmarking often compares a company against a key competitor or the industry average
Indicate whether the statement is true or false