Which of the following is true about effective capacity?
a. It is limited for firms that manufacture multiple products because they have to retool their assembly lines for each product.
b. Firms that produce a highly standardized product have a low-effective capacity, as they produce only one product.
c. It is heavily influenced by the lead time for the product.
d. Effective capacity is usually higher for customized services than for standardized products.
a. It is limited for firms that manufacture multiple products because they have to retool their assembly lines for each product.
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Jimmy, the marketing manager for an automobile manufacturer, observes frequent conflicts between two of his subordinates, Trent and Luke. He asks the human resource department to help, and the department's training manager, Emily, investigates. She tells Jimmy that the two subordinates lack interpersonal communication skills but would be likely to improve with proper training. This scenario suggests that Emily has conducted a(n)
A. instructional analysis. B. organization analysis. C. institutional analysis. D. person analysis. E. market analysis.
A company is considering producing some new Gameboy electronic games. Based on past records, management believes that there is a 70 percent chance that each of these will be successful and a 30 percent chance of failure
Market research may be used to revise these probabilities. In the past, the successful products were predicted to be successful based on market research 90 percent of the time. However, for products that failed, the market research predicted these would be successes 20 percent of the time. If market research is performed for a new product, what is the probability that the results indicate a successful market for the product and the product actually is successful? A) 0.90 B) 0.54 C) 0.60 D) 0.63 E) None of the above
Customer perceptions are the opinions created about service during and after a transaction.
Answer the following statement true (T) or false (F)
Which of the following is among the differences between online and in-store customers?
A. In-store customers can immediately inspect the product. B. Online customers usually have access to a wider product assortment. C. Online customers usually have better access to comparative information about products. D. In-store customers can usually immediately use the product. E. All these answers describe differences between online and in-store customers.