The process of identifying which objectives to accomplish, deciding how to accomplish those objectives with specific strategies and tactics, implementing the actions that make the plan come to life, and measuring how well the plan met the objectives is best known as which of the following?

a. Concepting.
b. Strategic planning.
c. Ideation.
d. Briefing.
e. Positioning.


b. Strategic planning.

Business

You might also like to view...

Which of the following best describes the purpose of a primary key?

A. Uniquely identifies each instance of the class. B. Allows linking two or more tables. C. Indicates the minimum multiplicities for an association. D. Matches values of foreign keys in other classes.

Business

While no general principle describes the nature of items excluded from net income and included in Other Comprehensive Income, they tend to arise from remeasurements of assets and liabilities (often, remeasurements at fair value) and not from transactions. For example, IFRS permits but does not require firms to revalue certain noncurrent assets upward to reflect increases in fair value in excess

of acquisition cost. Under IFRS, such a revaluation remeasurement increases assets (because the firm now records an existing asset on the balance sheet at a larger number) and increases Other Comprehensive Income. These increases are accumulated in a(n) _____ account, Revaluation Surplus. a. liability b. shareholders' equity c. revenue d. asset e. expense

Business

Brackets are used to ________________ comments, corrections, or explanatory material

a. validate b. minimalize c. explain d. set off

Business

Predictors of increased market share might include all of the following except:

a. Speed of delivery. b. Capital Improvements. c. Research and development. d. Increased spending on employee training.

Business