________ is a measure of communications effectiveness that describes the percentage of target market exposed to a communication
A) Frequency
B) Reach
C) Width
D) Depth
E) Range
B
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A corporation has 20,000 shares of 17%, $50 par cumulative preferred stock outstanding and 25,000 shares of no-par common stock outstanding. Preferred dividends of $36,000 are in arrears. At the end of the current year, the corporation declares a dividend of $208,000. How is the dividend allocated between preferred and common stockholders?
A) The dividend is allocated $2000 to preferred stockholders and $206,000 to common stockholders. B) The dividend is allocated $206,000 to preferred stockholders and $2000 to common stockholders. C) The dividend is allocated $208,000 to preferred stockholders and no dividend is paid to common stockholders. D) The dividend is allocated $170,000 to preferred stockholders and $38,000 to common stockholders.
Communicating constructive criticism about service received can be thought of as an ethical responsibility
Indicate whether the statement is true or false
An agent does not owe a duty to notify the principal of important information he learns concerning the agency
Indicate whether the statement is true or false
By piercing the company veil, a court exposes the shareholders of the company to personal liability
Indicate whether the statement is true or false