Emotional intelligence has more impact on career success than IQ does

Indicate whether the statement is true or false.


TRUE

Communication & Mass Media

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One sign of a good theory is whether scholars can test it to see if it is false

a. True b. False

Communication & Mass Media

What are statistics? What purpose do they serve in a speech? List and explain the 4 guidelines

the textbook provides for using statistics effectively. What will be an ideal response?

Communication & Mass Media

Media kits can include

A) news releases B) fact sheets C) backgrounders D) B and C E) All of the above

Communication & Mass Media

Having spent two years working in a television newsroom, Madison decided to give her informative speech on that topic. Because she knew a lot about it and was comfortable speaking to an audience, she didn't spend much time preparing. As a result, her speech was poorly organized, ran overtime, and did not have a clear message. Which guideline for ethical public speaking discussed in your textbook did Madison fail to live up to?

A. Avoid plagiarism. B. Make sure your goals are ethically sound. C. Be honest in what you say. D. Be fully prepared for each speech. E. Avoid name-calling and other forms of abusive language.

Communication & Mass Media