Which of the following objectives best illustrates a strategy based on motivation?

a. Engage and educate healthcare professionals about sustainability best practices.
b. Mitigate negative news with “good news” about the company and its new CEO.
c. Establish pediatric dentists and the AAPD as a trusted source and champion for children’s oral health.
d. Emphasize checking accounts as the entry point to the overall bank experience.


c. Establish pediatric dentists and the AAPD as a trusted source and champion for children’s oral health.

Communication & Mass Media

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Shadows are relatively unimportant in revealing the threedimensionality

of an object

Indicate whether the statement is true or false.

Communication & Mass Media

Disney animated films — the good ones — make pop poetry out of the bond between humans and animals. ___

Indicate whether the statement is true or false

Communication & Mass Media

During his speech, Karl claimed that the elderly are bad drivers. He supported this claim by pointing out that his 75-year-old grandfather had three accidents this year and an 86-year-old woman ran into a building at the mall after hitting the gas instead of the brake. Karl is using reasoning by __________.

A. example B. sign C. analogy D. narrative

Communication & Mass Media

Which of the following is a precaution you need to take when using a stationary microphone?

A) Avoid speaking directly into it. B) Speak at a lower volume. C) If you must test a microphone, count or ask the audience whether they can hear you. D) Pronounce B, P, and S sounds with more intensity than usual.

Communication & Mass Media