According to the Impact / Money box, “How Does the Recording Industry Earn Money?,” the majority of profits are derived from:

a. digitally downloaded music singles.
b. digital subscription services.
c. physical sales of CD albums.
d. mobile sales, including ringtones and full-length downloads.


ANSWER: c

Communication & Mass Media

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Speeches are given mainly for the benefit of the speaker

Indicate whether the statement is true or false

Communication & Mass Media

In an important 1966 decision, a plurality of the Supreme Court revised the legal test for obscenity to include the lack of “redeeming social value.” The case:

a) Miller v. California; b) Memoirs v. Massachusetts; c) Jacobellis v. Ohio; d) Hannegin v. Esquire; e) Cohen v. California.

Communication & Mass Media

Since ethical issues fall into the gray area between black and white legality, the authors recommend

a.You learn to take some risks and push the envelope b. That the value of creativity for shock value is supported by precedent c.That you have to realize the benefits of taking risks d.You take some time to define your own ethical boundaries

Communication & Mass Media

Which question should you ask about the show idea before moving to the preproduction phase?

a. will it make money? b. will it be aired by a network? c. is it worthwhile and doable? d. can it be done in HDTV? e. does it involve extensive postproduction?

Communication & Mass Media