A motion picture studio that secures interviews in several national papers regarding plans for its upcoming film releases is using which of the following promotion methods?
A. mass selling
B. publicity
C. personal selling
D. advertising
E. sales promotion
Answer: B
You might also like to view...
Anders has assembled a task force that is composed of people who don't know each other well. He should expect this group to make better decisions if
A. it is a large group. B. the members have common knowledge. C. the group is very confident. D. time pressure is high. E. individuals have unique, specialized knowledge.
Stocks that carry certain specified preferences, or first claims, are called treasury stock
Indicate whether the statement is true or false
Answer the following statements true (T) or false (F)
1. If the intent of a meeting is simply to convey information, rather than accomplish a given objective, it is probably better to send a memo or email instead. 2. Starting and ending meetings late can actually help creativity and performance by ensuring attendees have enough time to get settled and sufficient time to discuss all agenda items. 3. A meeting should begin by opening with the agenda. 4. In meetings, bored members are slackers that withhold their effort and fail to perform their share of the work. 5. Whenever you work in a group, do not embarrass, intimidate, or argue with any members, no matter how much they provoke you.
Retained earnings represents past net incomes less past dividends, therefore any balance in this account would be listed on the income statement
Indicate whether the statement is true or false