All of the following factors limit the effectiveness of persuasive efforts EXCEPT
A) lack of message penetration.
B) competing or conflicting messages.
C) lack of time to listen.
D) self-selection.
E) self-perception.
Answer: C
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Kelly Boldan, Editor of the West Central Tribune in Willmar, Minnesota tells us that the small stories are successful all the time. Why?
a. They are published in small towns. b. They tell people’s stories. c. They spread on social media and become big. d. They are easy to write.
Answer the following statements true (T) or false (F)
1. Media professionals are not obligated to apply the motive appeals in an ethical manner. 2. Human beings are not innately curious, so this does not work as a motive appeal. 3. It is not advisable to use the need for safety as a motive appeal because a company cannot promise this. 4. The need to escape can mean getting new clothes.
Research suggests that, with regard to television, a patriarchal family power model is most often in effect. This means that:
a. Mothers are in charge, then children, then fathers lasts b. Children are in charge, then fathers, then mothers last c. Fathers are in charge, then mothers, then children last d. Mothers are in charge, then fathers, then children last e. Fathers are in charge, then children, then mothers last
Briefly explain why cultural sensitivity is required in choosing a speech topic
Identify a cultural feature that every speaker should be aware of (and that may be present in your class), and describe the impact it might have on the suitability of a speech topic. What will be an ideal response?