Power based on attraction or identification with another person. The " popular kid" in school has what type of power?

A. legitimate power
B. expert power
C. referent power


Answer: C

Communication & Mass Media

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By definition, an intimate relationship must exhibit all four intimacy dimensions

Indicate whether the statement is true or false

Communication & Mass Media

Kyle wants to see if the cultivation effect described in the United States occurs in Brazil. He begins by conducting a content analysis of prime time Brazilian television using content categories that have been established in previous cultivation research. This process is called:

a. A census b. A priori coding c. Emergent coding d. Exhaustivity

Communication & Mass Media

Once a topic is narrowed, it should be researched to make sure there's enough quality information to support the speech

Indicate whether the statement is true or false.

Communication & Mass Media

You should reject the null hypothesis if the test statistic is equal to or less than the critical value

Indicate whether the statement is true or false.

Communication & Mass Media