The Word of Mouth Marketing Association provided the following guidelines for companies that want to generate word-of-mouth communications through its employees, agency employees, or brand sponsors, except:
A) be honest about the relationship the person has with the company, agency, and consumers
B) be honest about the type and level of compensation they are receiving
C) be honest in the opinion they present
D) be honest about identifying who they are
B
You might also like to view...
What should be the formula in B5?
a) =B2/(B2/(1-B4))
b) =B2/(B3/(1-B4))
c) =B2/(B2-B3/(1-B4))
d) =B2/B2-B3/1-B4
e) =(B2/B2)-B3/(1-B4)
The true experimental design shown above is a ________ design
A) pretest-posttest control group B) one-shot case study C) post-test-only control group D) one-group pretest-posttest
The consumption ratio is the amount of each activity consumed by a product
Indicate whether the statement is true or false
(Future tense) New staff members ____ an orientation on June 1
A) attend B) attended C) will attend