The ________ enables a survey interviewer to include preplanned probing questions within a survey in a highly scheduled and standardized format.

A. contingency strategy
B. leaning strategy
C. repeat strategy
D. shuffle strategy


Answer: A

Communication & Mass Media

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Pierre finds that when he speaks to his communication professor, he tries to use some of the vocabulary and concepts he has learned in class. When he speaks to his younger cousin, however, he tends to speak in shorter sentences, using more familiar words and ideas. This is an example of how Pierre is applying the __________ theory.

A. appropriation B. self-centering C. adaptation D. communication accommodation

Communication & Mass Media

The heart of your presentation is the conclusion section

True False

Communication & Mass Media

Which of the following is true of memorized speeches?

A. Memorized speeches are delivered with little or no preparation. B. Memorized speeches are the most interesting of all speeches. C. Memorized speeches are only appropriate for acceptance speeches. D. Memorized speeches are generally short speeches.

Communication & Mass Media

Which of the following is a characteristic of a culture that values a decentralized approach to power?

A. Leadership is spread out among a number of people. B. There are clear lines of authority in who reports to whom. C. Decisions are made by the leader. D. Power is held by one person or a select few.

Communication & Mass Media