Most American media companies have
a. consolidated their offerings around a narrow theme.
b. expanded their brands into groups of channels.
c. focus on either Internet or broadcast only.
d. avoided marketing U.S. program content in other countries.
b
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A. congruency B. Pollyanna-Nietzsche effect C. clustering D. action chains
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What will be an ideal response?
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What will be an ideal response?