A local copying service is buying a new kind of high speed color copier. Which of the following is true of this situation?
A. There will probably be more buying influences for the paper for the copier than for the copier itself.
B. The copier is likely to be purchased with a new-task buying process.
C. The copier is a new unsought product.
D. The copier will be depreciated as an expense item.
E. None of these answers is correct.
Answer: B
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Hank is an assistant marketing director for a firm in a market with many low-margin customers. What type of relationship with these customers would be the most profitable for him?
A) full partnerships B) basic relationships C) causal relationships D) club marketing programs E) inverse relationships
In the case _____, the First Circuit Court of Appeals rejected a challenge to President George W. Bush's decision to wage war on Iraq
Fill in the blanks with correct word
McDonald's Corporation grants to Bob a franchise in which he will be the only one who has the right to sell McDonald's products in his small hometown. Under the Sherman Act:
a. this is per se illegal. b. there is no violation. c. this will be tested under the rule of reason. d. there is a tying arrangement.
If the Federal Reserve loosens the money supply to control growth in the economy, _____.
A. inflation will decrease B. interest rates will decrease C. sale of Treasury securities will increase D. credit supply will decrease E. economic activity will decrease