Research has found that of all the standard formats of display ads, leaderboard ads are the most effective at getting and holding a user's attention

Indicate whether the statement is true or false


FALSE

Business

You might also like to view...

A merchant who is in the business of selling certain goods makes an implied warranty of merchantability every time she sells any type of merchandise.

Answer the following statement true (T) or false (F)

Business

Amex Retail, the country's largest and oldest retail chain, was recently recognized as one of the most influential companies in the United States

The company aims to capitalize on this opportunity by implementing major marketing activities to capture the attention of consumers, politicians, and environmentalists. The company was one of the first to do away with plastic bags, and the public relations division is contemplating the adoption of additional green retailing practices. Would this move reflect sound business tactics? What other measures can Amex Retail take in this direction?

Business

A cost hierarchy and a bill of activities are tools for the implementation of activity-based costing

Indicate whether the statement is true or false

Business

Nia Cacoyannis has designed a wallpaper pattern. It has not yet gone into production, although she has shown it to the representatives of three companies which manufacture wallpaper. Which of the following is true?

A) The pattern cannot be registered as an industrial design because it is useful, not just ornamental. B) The pattern can be registered as an industrial design, copyrighted, or both C) If registered as an industrial design, no one can copy it without Nia's permission for a maximum of five years. D) Nia has one year to complete registration of the pattern as an industrial design. E) None of the above

Business