In the initial introduction of the Prius, Toyota put much effort into building awareness of the emerging need for hybrid cars and also educating potential customers about what a hybrid car actually is. This is an example of the ________ stage in the AIDA model.
A. action
B. decision
C. desire
D. attention
E. interest
Answer: D
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All of the following statements about avoidance are true EXCEPT
A) Certain loss exposures are never acquired. B) Certain loss exposures may be abandoned. C) The chance of loss for certain loss exposures may be reduced to zero. D) It can be used for any loss exposure facing a firm.
The primary way a Web site is able to personalize the content presented to a visitor is through the use of:
A) privacy policies. B) cookies. C) accessibility rules. D) site management tools.
The courts have ruled that it is not a violation of the Fourth Amendment for government agents to monitor online chat rooms since there is no expectation of privacy in them
a. True b. False Indicate whether the statement is true or false
You have been placed in charge of a large project. Shortened communication lines are required to ensure quick resolution of problems as they arise. You recognize that the project is going to take a lot of time and require a lot of team pride, motivation, and commitment by all members. Which project management structure should you use in this situation?
A. Functional project B. PERT C. Task force D. Matrix project E. Pure project