Answer the following statement(s) true (T) or false (F)

1. Research in many ways is one of the most challenging yet demanding functions in social media.
2. Tools and services that can be used to evaluate Instagram only involve channel metrics.
3. Delmondo is a tool that only monitors Facebook data.
4. A side hustle while working in social media is something to consider having if you’re in the industry.
5. Domino’s did not have a Twitter account before two employees went rogue in 2009, which then prompted them to create a social media policy.


1. True
2. False
3. False
4. True
5. True

Communication & Mass Media

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Engaging and refuting opposing positions before audiences that already agree with us in order to make them more resistant to later counter-persuasion is referred to as

a. co-active reasoning. b. syllogistic reasoning. c. inoculation. d. a barrier effect.

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Trigger questions deal with claims of fact

Indicate whether the statement is true or false.

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_____ identity is often defined as having an impairment of some kind

Fill in the blank(s) with correct word.

Communication & Mass Media