Devin and Claire are in the process of buying their first home. They told their realtor that the house they purchase must be close to the train station because that is how they commute back and forth to work. Being close to the train station is part of Devin and Claire's ________ ________.
Fill in the blank(s) with the appropriate word(s).
evaluative criteria
A consumer's evaluative criteria consist of attributes that he or she considers important about a certain product. For Devin and Claire, living close to the train station is important and part of their evaluative criteria.
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