What are the techniques that can be used to overcome people's natural resistance to price?
Use the following techniques to overcome people's natural resistance to price:
a) Introduce price only after creating a desire for a product, service, or idea and its virtues. Let readers see the relationship of features and benefits to the price.
b) Use figures to illustrate that the price is reasonable or that the reader can save money.
c) State price in terms of small units. Thirty dollars a month seems like less than $360 a year.
d) Invite comparison of like products, services, or ideas with similar features.
e) Consider mentioning price in a complex or compound sentence that relates or summarizes the virtues of the product, service, or idea.
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In multiple regression, the strength of association is measured by the square of the multiple correlation coefficient, which is called the ________
A) coefficient of multiple determination B) variance C) standard error of the mean D) standard deviation E) squared deviation
Norwood Company signs a $11,000, 8.5%, six-month note dated November 1, 2018. The interest expense recorded for this note in 2018 will be ________. (Do not round any intermediate calculations, and round your final answer to the nearest dollar.)
A) $935 B) $156 C) $468 D) $312
Discuss the Miller test to determine if a creative work is obscene
What is the legal effect of a counteroffer?
A) It destroys the original offer B) It imposes new terms into a contract: C) It is an act of repudiation of a contract D) It is an act of acceptance of an existing offer E) It creates a secondary offer