Which of the following is an inherent disadvantage of television advertising?

A. fleeting nature of messages
B. lack of cost efficiency
C. lack of flexibility
D. limited coverage
E. limited captivity


Answer: A

Business

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The cost of goods sold for a company for the year was $1,900,000 . Merchandise inventory at the beginning of the year was $125,000 and merchandise inventory at the end of the year was $133,000 . The merchandise inventory turnover for the year was

a. 0.1. b. 14.7. c. 33.8. d. 65.5.

Business

Which statement is true about using discriminant analysis to create spatial maps?

A) Spatial maps are obtained by plotting brand scores on the factors. B) Input data should be obtained via attribute-based approaches to obtaining perception data. C) Factor weights can be used to label the dimensions. D) Both A and C are true.

Business

The ages of students at a university are normally distributed with a mean of 21. What percentage of the student body is at least 21 years old?

A. It could be any value, depending on the magnitude of the standard deviation B. 50% C. 21% D. 1.96%

Business

Personal crises involving marital, family, financial, or legal matters are among the most prevalent employee problems.

Answer the following statement true (T) or false (F)

Business