To retain the reader's goodwill:

A) State the bad news in the first sentence of the first paragraph
B) Use positive language, stressing what you can do rather than what you cannot do
C) Give the best reason under the circumstances showing benefits to the company
D) Repeat the bad news in several paragraphs and remind the reader in closing


B

Business

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The amount of cash the maker is to pay the payee on the maturity date of the note is called the ____________________

Fill in the blank(s) with correct word

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The ________ concept holds that a company's marketing should support the best long-run performance of the marketing system

A) selling B) global marketing C) sustainable marketing D) differential marketing E) marketing

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The inventory turnover ratio is calculated as:

A. Ending inventory divided by cost of goods sold. B. Cost of goods sold divided by ending inventory times 365. C. Cost of goods sold divided by average merchandise inventory. D. Cost of goods sold divided by ending inventory. E. Sales divided by cost of goods sold.

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An employee with an EB-1 visa can apply for U.S. citizenship, usually within ________

A) six months B) 1 year C) 4 years D) 5 years

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