A(n) ________audience has a positive attitude toward the topic yet has little specific knowledge
a) voluntary
b) captive
c) favorable
d) apathetic
ANS: c
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The specific purpose of a speech refers to whether it is designed to inform, persuade, or serve a ceremonial or special occasion function. The general purpose of a speech includes this category, then adds information about the topic
Indicate whether the statement is true or false
Religious teachers are especially perceived to have legitimate power
a. true b. false
Why is the development of budget and bond issue campaigns a major function of public relations at the K-12 school level?
a. to secure media coverage of budgetary needs b. to ensure the local education department is taking a proactive stance c. to encourage local community involvement with the budget process d. to affect public opinion
A speaking outline should contain detailed stage directions to help the speaker plan every detail of his
or her delivery. Indicate whether the statement is true or false