Attitudes, income, and opinions are the AIO variables used in lifestyle analysis.

Answer the following statement true (T) or false (F)


False

Psychographics, or lifestyle analysis, is the analysis of a person's day-to-day pattern of living as expressed in that person's activities, interests, and opinions, sometimes referred to as AIOs.

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A promise to make a gift for a charitable or educational purpose is unenforceable unless and until the institution to which to promise was made incurs obligations by relying on the promise. This exception is usually justified on the basis of either ________ or ________.

A. the Statute of Frauds; the applicable statute of limitations B. estoppel; public policy C. criminal law; civil law D. substantial performance; forbearance

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An unstructured and indirect form of questioning that encourages respondents to project their underlying motivations, beliefs, attitudes, or feelings regarding the issues of concern is called the ________

A) projective technique B) quantitative technique C) survey technique D) evaluation technique E) motivation elicitation

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Flavor Ice Cream received a payment of $7,800 from a credit customer within the discount period. Identify the journal the transaction would be recorded in:

A. Purchases journal. B. Cash payments journal. C. Sales journal. D. General journal. E. Cash receipts journal.

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Rate of return on common shareholders' equity (ROCE)

a. measures a firm's performance in using and financing assets to generate earnings and explicitly considers financing costs. b. a measure of profitability that incorporates the results of operating, investing, and financing activities. c. equals net income (less dividends on preferred stock, if any) divided by average common shareholders' equity. d. all of the above e. none of the above

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