For successful Marketing (Big M), firms need to align all internal organizational processes and systems around the customer.

Answer the following statement true (T) or false (F)


True

For successful Marketing (Big M), firms today need to align all internal organizational processes and systems around the customer. They cannot let the IT system, telecommunications system, billing system, or any other internal process or system become an impediment to a customer orientation. If the people inside a firm understand the power of a customer-centric business approach, but the internal systems don't support it, Marketing (Big M) won't be successful.

Business

You might also like to view...

A retailer has no debt (short term or long term). Its financial leverage _____

a. equals 0 b. equals 1 c. equals infinity d. cannot be determined based on the information given

Business

In explaining starting salaries for graduates of psychology programs, which of the following independent variables would not best be represented with dummy variables?

a. Marital status b. Grade point average c. Race d. Gender

Business

Identify which of the following statements is true.

A) Convertible debt issues might be considered "stock" for purposes of the S corporation single class of stock requirement. B) The S election must be made no later than the fifteenth day of the fourth month of the tax year for which the election is to be effective. C) A majority of shareholders must consent to the S corporation election. D) All of the above are false.

Business

The supplier performance index (SPI) equals (_____ plus _____) divided by _____

a. Total Purchases….Nonperformance Costs….Total Purchases b. Nonperformance Costs….Total Purchases….Nonperformance Costs c. Total Purchases….Appraisal Costs….External Failure Costs d. External Failure Costs….Internal Failure Costs….Total Purchases e. TransportationCosts….Appraisal Costs….Prevention Costs

Business