Persuasion is required for all types of business communication

Indicate whether the statement is true or false.


Answer: False
Explanation: If your communication is purely informative, no persuasion is necessary.

Business

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Cami is the marketing manager for a regional furniture maker. She closely monitors the impact of each marketing campaign on overall sales. She routinely tries novel promotional offers to reach first-time customers. Which of the following skills does Cami exhibit?

A. collaboration B. experimentation C. troubleshooting D. abstract reasoning E. systems thinking

Business

If preferred stock is "participating," this means that the preferred shareholders:

A) Are entitled to vote along with common shareholders. B) Are not entitled to preference in receiving dividends. C) Have an absolute right to receive their dividends. D) Are entitled to share to some extent in dividends over and above the stated dividend on the preferred stock. E) Are part of the management of the corporation.

Business

Marketing-oriented managers think of segmenting as a disaggregating process.

Answer the following statement true (T) or false (F)

Business

In April, one of the processing departments at Terada Corporation had beginning work in process inventory of $21,000 and ending work in process inventory of $27,000. During the month, $244,000 of costs were added to production and the cost of units transferred out from the department was $238,000. In the department's cost reconciliation report for April, the total cost to be accounted for under the weighted-average method would be:

A. $509,000 B. $265,000 C. $530,000 D. $48,000

Business