When Facebook continually recommends friends, apps, and groups that you might like in order to keep you coming back to the site, this is an example of:

a. audience conditioning
b. exposure reinforcement
c. cross-vehicle promotion
d. media convergence


a. audience conditioning

Communication & Mass Media

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Jerry's style of conflict is to shrink away from any argument, change the topic when the argument is brought up, and withdraw from the scene either physically or psychologically. This is known as the _______ style

a. accommodating b. competing c. avoiding d. collaborating

Communication & Mass Media

When using the pentad to analyze a symbolic interaction, the analyst first labels the elements of the pentad and then examines the

A. purpose B. response C. allocative resources D. dramatistic ratios

Communication & Mass Media

According to your textbook, the following statement is an example of the ________ fallacy:Representative Tomlin says she'll work for the middle class if she is elected. But don't forget that she was accused of plagiarizing a term paper while she was in law school.

Fill in the blank(s) with the appropriate word(s).

Communication & Mass Media

You develop an interpersonal relationship every time you have a conversation with someone.

Answer the following statement true (T) or false (F)

Communication & Mass Media