You want to convince your audience that shopping at the new local co-op will lead to a substantial increase in the profits for local farmers. What kind of claim are you making?

a. Claim of policy
b. Claim of value
c. Claim of fact
d. Claim of conjecture


d. Claim of conjecture

Communication & Mass Media

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UNICEF’s Toys in Mourning campaign sought to influence, as a primary audience, which one of the following?

a. doctors in private practice b. hospital staffs and related personnel c. parents of newborns d. government authorities

Communication & Mass Media

CHOOSE ALL THAT APPLY. In addition to information and formal leadership power, what are the more specific types of leadership power?

a. Illegitimate b. Coercive c. Referent d. Reward e. Expert

Communication & Mass Media

When Hugh wrote, "I want my listeners to replace their high-fat foods for healthier options," he was writing a ________ for his speech.

A. general purpose statement B. general thesis statement C. specific purpose statement D. specific thesis statement

Communication & Mass Media

While men and boys are criticized for breaking away from gender stereotypes, women and girls are usually praised for being assertive and competitive

Indicate whether the statement is true or false

Communication & Mass Media