All of the following are reasons for the high failure rate of new products except

A. neglecting to do appropriate product testing.
B. failing to assess the market properly.
C. overextending a firm's abilities.
D. targeting the wrong segment.
E. failing to introduce lower-priced alternatives.


Answer: E

Business

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Bourne Company received rent in advance of $9,000 on December 31, 2016, which was taxable when received for income tax purposes. The company's effective tax rate was 30%, and this was the only temporary difference. Which of the following should be reported on the December 31, 2016 balance sheet?

A) $9,000 as a current deferred tax liability B) $2,700 as a current deferred tax liability C) $2,700 as a current deferred tax asset D) $9,000 as a current deferred tax asset

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Why might a company benefit from creating unique messaging for each of its target markets?

What will be an ideal response?

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A proposal is most effective when it makes a business case for an organization

Indicate whether the statement is true or false.

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