In the four Ps of marketing, place refers to all the activities required to get the right product to the right customer when that customer wants it.

Answer the following statement true (T) or false (F)


True

In the four Ps of marketing, place refers to all the activities required to get the right product to the right customer when that customer wants it.

Business

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Bean Brewers, Inc., a manufacturer of coffee makers, had the following activities, allocated costs, and allocation bases:


How much of the correspondence cost will be assigned to the Northeast Office? (Round any intermediate calculations to the nearest cent and your final answer to the nearest dollar.)
A) $836
B) $9286
C) $1207
D) $6036

Business

Which type of control considers results with respect to the stated marketing plan or program?

A) observational B) operational C) managerial D) strategic E) implementation

Business

The purpose of "adherence to sociocultural values" under the United Nations code of conduct is to ________

A) ensure that if the host country discriminates on the basis of race, sex, or religion, the corporation does the same B) prevent transnational companies from imposing value systems that are detrimental to those of the host country C) promote the presence of U.S. companies in foreign countries D) prevent governments from regulating multinational organizations

Business

The following data pertain to Turk Company's operations last year:   Sales$900,000Net operating income$36,000Contribution margin$150,000Average operating assets$180,000Stockholders' equity$100,000Plant, property, & equipment$120,000Turk's return on investment for the year was:

A. 20% B. 36% C. 15% D. 4%

Business